Bernardo Hees

Bernardo Hees

Operating Partner

Mr. Hees helps oversee Cranemere’s portfolio, serves on the boards of select operating companies, and assists in the origination and diligence of new opportunities with a focus on the consumer sector.

Bernardo Hees has held numerous leadership roles at global companies. He served as Executive Chairman of Avis Budget Group from February 2020 until May 2024. From 2015 until June 2019, he was Chief Executive Officer of the Kraft Heinz Company. He served as Chief Executive Officer of H.J. Heinz Holding Corporation since 2013. From 2010 to 2013 Mr. Hees served as Chief Executive Officer of Burger King Worldwide Holdings, Inc. and from 2005 to 2010 he was Chief Executive Officer of América Latina Logística. He is currently serving as Board Director of Avis Budget Group, Krispy Kreme Internacional and Mission Pet Co. 

Mr. Hees holds a BA in Economics from the Pontifical Catholic University of Rio de Janeiro in Brazil and an MBA from Warwick Business School in the UK. He also completed the Owners/President Management program at the Harvard Business School.


My Operating experience is relevant because…You learn about business from the inside out, allowing you to better understand reality, its challenges and opportunities.
When I’m not working, I’m…spending time with the family, reading or playing tennis.
What I like more about Cranemere…is the long term capital model – that means thinking, investing and acting as an owner.
The most influential person in my life is…my father because he taught me to always work hard with ethics.

Perpetual Capital

Cranemere partners with founders, family-owned companies, and management teams across the services, industrial, and consumer sectors, with perpetual capital and a long-term view that helps build enduring companies. We look for companies that share our core values and vision of business as a force for good. Our active and lasting partnership enables innovative founders, management teams and family-owned businesses to capture their full potential to build exceptional companies.

Perpetual Capital
Interview with Bernardo Hees